17 Oct 2012

Removalists and the Recessions Effects on Homeowners

Removalists were affected along with other businesses and families during the Great Recession. As market conditions adjust to a new reality, this type of work is seeing a different kind of clientele seeking assistance. Gone for many people are the days of packing up and transferring to a new and better job. Here today are people taking advantage of low interest rates to move into new homes or planning to downsize and move to a smaller place.

This line of work, however, still has its appeal for families in need of moving assistance. While some customers may decide to pack up themselves, many still will pay for the extra bonus of having someone move their items. The customers might have physical limitations or too many other responsibilities and not enough time to handle the entire move themselves.

Brisbane removalist In the industry, you may want to help educate people who are soon to move about proper packing techniques. Since they may have never had to pack up their own items before, you could offer a brochure or quick DVD or online video tutorial showing people the ideal ways to pack up their valuable items. This type of extra service may put you ahead of other removalists as customers compare companies and the type of care they feel they receive from start to finish.

Another handy seminar you could lead is one that teaches people ways to downsize effectively. If you face a lot of clients who are leaving big houses behind, you could have another tutorial available on ways people can eliminate clutter and organize items better for smaller spaces. Just the simple tip that fewer items can make rooms seem bigger may be a revelation to some of your clients. They also may appreciate learning about smart ways to sell items or what items may be best to give away.

One other recession transition where removalists can play a key role is the new trend of multiple generations living under the same roof. Think about how your tutorials of packing and downsizing could be combined as a life guide for people in the process of moving, depending on their age. College students may benefit from this type of knowledge if they are moving back home. Parents preparing to live with their kids as the first step in assisted care also could learn more tips about adjusting to their new surroundings.

With the new economy that everyone is facing, think about how you can adjust your previous relocation information packets by turning them into recession recovery guides. Money-saving tips, coupons for storage deals, home cleaning and other potential discount partnerships you may be able to promote with local businesses could be presented as a coupon book for customers. Again, this extra attention to detail may pay off with more referrals from other people interested in moving.

The recessions lingering lessons can offer a new opportunity for marketing your removalist business for people in transition. Think about other ways people can start their own process of recovery by taking the first steps to a new life, and then see how your work could help them. A business strategy based on change could position you to future success, and keep your work relevant in a tight economy.

Jacob Pettit is a real estate blogger dealing mostly with property investments and ways to maximise their potential. Currently he is interested in removalists Melbourne market and the effects it has on the property values.

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